SCL & Visa Host Webinar: The Evolution of Global Prepaid Through Innovation
3rd March 2010 03:38pm
SCL & Visa presented their collective experience in the world of prepaid in a webinar on 17 February 2010, focusing on the theme of innovation. A recording of the webinar can now be listened to by clicking here
As well as the technical innovation that both organisations demonstrated their leadership in, the presenters also charted the evolution of prepaid programmes in terms of product innovation, covering all prepaid categories from Giftcards to Multi-function event & transit cards.
The webinar highlighted innovation in evangelising prepaid into new markets and examined some of the adaptations that are needed to specialise or localise programmes to cater for the differing perceptions, attitudes and market conditions in previously un- or under-served territories.
Similarly, it focused on the migration of prepaid from the world of retail into different areas such as government, healthcare, insurance, entertainment and transport.
The theme of innovation was illustrated throughout with real-world examples from both organisations.
Featured Speakers:
Pat Roe, Sales Director, SCL
Greg Sheppard, Senior Manager Prepaid Centre of Excellence, Visa Europe
Brian Triplett, Global Head of Prepaid, Visa